New Product Launch! Jiahe Food Unveils China’s First Whole-Grain Oat Milk, Pioneering Plant-Based Beverage Innovation

During the Boao Forum for Healthy Food Science and Exhibition (FHE 2025) on February 18, China’s first whole-grain oat milk was officially launched at Jiahe Food’s exhibition hall. Academician Chen Junshi, Chairman of the FHE Forum, and a delegation of experts visited Jiahe Food’s booth and gave high recognition to the product.

With growing consumer demand for nutritious and healthy products, whole-grain foods and plant-nutrient enriched products have gained tremendous market attention. Keenly responding to this industrial trend, Jiahe Food has jointly developed the whole-grain oat milk with the Academy of National Food and Strategic Reserves Administration. While maintaining a delicate and smooth taste, the product maximally retains abundant nutrients from oats, including dietary fiber, protein, mineral elements, vitamins and polyphenols.

At the launch ceremony, Chairman Liu Xinrong stated that the whole-grain oat milk is the fruit of years of dedicated R&D by Jiahe’s technical team. Every milestone from conceptual design to technological breakthrough embodies the team’s wisdom and hard work. He believes the launch of this product will lead new trends in healthy beverages and inject brand-new vitality into China’s plant-based beverage market.

As an industrialized achievement of the national key R&D program of the 14th Five-Year Plan — Development of Nutritious Whole-Grain Healthy Foods (2022YFF1100500), the whole-grain oat milk received universal praise from experts at the concurrent scientific achievement evaluation conference. The product has overcome long-standing technical bottlenecks in whole-grain beverage processing and significantly enhanced nutritional functionality.

For a long time, Jiahe Food has maintained close cooperation with prestigious research institutions and universities including the Academy of National Food and Strategic Reserves Administration, the National Grain Industry (Whole-Grain) Technology Innovation Center and Jiangnan University. To meet consumers’ dual demands for health and great taste, the company selects premium naked oat varieties and establishes oat planting bases in Wulanchabu, Inner Mongolia, known as the “Golden Production Belt”. The unique climate and soil conditions of Wulanchabu create an ideal growing environment for high-quality oats. Meanwhile, the company’s proprietary core technologies preserve oat nutrition while effectively improving taste, resolving the industrial challenge of coarse texture in conventional whole-grain drinks. It brings a brand-new healthy dietary option for people with lactose intolerance.

Throughout the exhibition, Jiahe Food was honored with three major awards for its innovative achievements in the healthy food industry: Healthy Food Industry Leader Award, Enterprise Award for Scientific and Technological Progress, and Award for Innovative Healthy Technology Products. These honors not only recognize Jiahe’s innovative strength, but also highlight its growing influence in the global healthy food sector.